
ICTO 2019 @EDHEC Roubaix
The Impact of Artificial Intelligence on Business and Society
ICTO 2019 was held in Roubaix, on the campus of EDHEC Business School, on October 24 and 25 2019
Doctoral Consortium
Co-chairs: Pr. Victoria Hill and Pr. Marco de Marco
Paper 17: Peyman Badakhshan, University of Liechtenstein, Liechtenstein, Successful Adoption of Business Process Management
Paper 68: Ransome Epie Bawack, Toulouse Business School (tbs), Relationship Building Towards the Adoption and Use of Artificial Intelligence Artefacts
Paper 67: Ioana Borcan, University of Craiova, Romania, The path on the journey from digitization to digital transformation: the case of two traditional organizations
Paper 48: Parisa Maroufkhani, Azman Hashim International Business School, Universiti Teknologi Malaysia, Kuala Lumpur, Malaysia, (Samuel Fosso Wamba, Toulouse Business School, Toulouse, France; Wan Khairuzzaman Wan Ismail, Saudi Arabia, Sulaiman AlRajhi School of Business, Sulaiman AlRajhi)
Determinants of Big Data Analytics Adoption and Impacts for SMEs: A TOE Perspective
Paper 80: Thérèse Mansour, Lebanese University-Doctoral School of literature, Humanities & Social sciences, The challenges of the Lebanese media industry (Radio & Television) and its digital content in the knowledge economy
Keynote speaker: Pr. Sam Zaza, Middle Tennessee State University, USA
Social inclusion in the IS research, teaching, and practice
Opening Session

Session chair: Prof. Cinzia Dal Zotto, Conference co-chair
Welcome speech: Prof. Christophe Roquilly, Dean, EDHEC Business School
Inaugural speech: Gl Said Kozah, Past director of the Research and Strategic Studies Center, Editor in Chief of The journal Information Technolog for Secutity & Defense
Bridging research with the industry and the public sector
Keynote speaker: Prof. Detmar Straub, Past Editor-in-Chief of MIS Quarterly (5 year term from 2008-2012)
A Dark Future for AI? The Spectre of SkyNet
ICTO and MENA - AIS GA (election)
Thursday Afternoon Parallel Sessions - 1
Session 1.1: AI & SCM
Session Chair: Pr Michel Philippart, EDHEC BS
Paper 38. Samuel Fosso Wamba, Ransome Epie Bawack and Kevin Carillo. Artificial Intelligence and Supply Chain Management: A Bibliometric Overview
Paper 53. Victoria Hill. Using AI and CA to increase earnings in retail ‘fast fashion’
Paper 29. Kassem Danach, Abbas Tarhini and Antoine Harfouche. Swarm Intelligence-based Algorithm for Solving the Vehicle Routing Problem with Prioritized Customers
Session 1.2: AI & MKTG
Session Chair: Pr Georges Aoun, Dean of the BS -USJ
Paper 28. Mousa Albashrawi. Online Purchase Intention: A Literature Review Comparing Developed and Developing Countries from 2000 to 2018
Paper 33. Lina Ghaly. The use of Big Data and Artificial Intelligence In Public Relations
Paper 81. Tatiana Pekarskaia Dauxert, Bessem Boubaker and Serge Bolidum. Artificial Intelligence and robots in hospitality: opportunities, challenges and future research agenda
Session 1.3: AI & ORGA 1 (MENA-AIS)
Session Chair: Pr Elisabetta Magnagni, Dean of the Faculty of Management, Economy and Sciences
Paper 59. Mohamed Amine Issami and Jihane Aayale. Cryptocurrencies and Artificial Intelligence: Flight-to-Quality
Paper 15. Dina Sidani and May Sayegh. The Organizational Culture within the context of Artificial Intelligence: An exploratory study of the Lebanese banking Sector
Paper 25. Gloria Haddad and Charbel Chedrawi. Artificial Intelligence and the inclusion/exclusion paradox: A socio - material perspective
Thursday Afternoon Parallel Sessions - 2
Session 2.1: AI & CAM
Session Chair: Pr. Ibrahim Osman, Husni Sawwaf Endowed Chair in Business and Management, AUB Beirut, Lebanon
Paper 63. Serhat Simsek, Abdullah Albizri, Tyler Custis and Marina Johnson. Predictive Data Analytics for MLB Contract Renewals: A Decision Support Tool for Managerial Decision Making
Paper 74. Abbas Tarhini and F. Jordan Srour. Emergency Management System Design for Accurate Data: A Cognitive Analytics Management Approach
Paper 85. Antoine Harfouche, Peter Bou Saba, Mario Saba. Which Artificial Intelligence to which Organiztional Decision
Session 2.2: AI & MKTG - 2
Session Chair: Pr Marco de Marco, Dean of the faculty of economics at the Università Telematica Internazionale UNINETTUNO, Italy
Paper 44. Marco De Marco, Paolo Fantozzi, Luigi Laura and Antonio Miloso. Estimation of the Customer Lifetime Value: a Machine Learning based approach
Paper 60. Georges Aoun and Karine Aoun Barakat. Understanding Consumer Use of Search and Meta-search Engine as Decision Aids
Paper 34. Jihane Aayale and Nada Soudi. AI- Based Tools’ Integration in Predictive Marketing: A Definition of Consumer Satisfaction Determinants.
Session 2.3: AI & ORGA 2 (MENA-AIS)
Session chair: Pr Samuel Fosso-Wamba, Toulouse Business School, France
Paper 69. Nada Mallah Boustani and Pia Maria Ibrahim. Artificial Intelligence impact on banks' employees and clients
Paper 16. Dina Sidani and Bissane Harb. Exploring the Role of Transformational Leadership in Innovation - Case of the Lebanese Banking Sector
Paper 14. Mousa Albashrawi, Lauren Turner and Sandhya Balasubramanian. Intention to Use Mobile ERP in Educational Environment
Author Development Workshop
Journal of Enterprise Information Management: Pr Ibrahim Osman, Husni Sawwaf Endowed Chair in Business and Management, AUB Beirut
COGNITIVE ANALYTICS MANAGEMENT
Annals of Operating Research: Pr Samuel Fosso-Wamba, TBS
Artificial Intelligence in Operations Management
Information Technology for Development: Pr Georges Aoun and Pr Antoine Harfouche
Artificial Intelligence and smart technologies for Development: Opportunities and challenges
Social Dinner

Friday Morning Parallel Sessions - 3
Session 3.1 AI ADOPTION & IMPACTS
Session chair: Pr Fons Wijnhoven, University of Twente
Paper 45. Noura Al Hosni, Mohammed Al Saqri, Salim Al Kindi and Adil Al Busaidi. Users Acceptance of Technology: Arab's Generalized Model (Arabian Gulf Context and Artificial Intelligence Technologies)
Paper 83. Yu Viviane Chen. When to be Silent - Key to Success for Virtual Museums Agents
Paper 37. Fons Wijnhoven and Rick Klein Koerkamp. Barriers for Adoption of Analytical CDSS in Healthcare: Insights from a Case Study
Session 3.2: AI & INNO (1)
Session chair: Pr Tetsuo Noda, Director of the Ruby OSS Project Center, Shimane University, Japan
Paper 4. Zine El Abidine Belouahem, Gilles N'Goala, Stefan Brouwers and Peter Bou Saba. Vers une approche conversationnelle de l’innovation
Paper 54. Farid Nakhle, Elie Nasr and Liliane Karam. A Novel Business Model Powered by Artificial Intelligence, Case of Magnet by Klangoo
Paper 56. Davide Rossin, Sabrina Bonomi and Cecilia Rossignoli. Artificial Intelligence and innovation ecosystems: Enhanced value propositions for invention process into business organizations
Paper 51. Ananth Chiravuri, Saleha Khalifa Alshamsi, Al Yazia Hamad Alshamsi and Fatima Al Ghafli. Investigating the Impact of Online Social Networks on Firm Innovation
Session 3.3: AI & HR
Session chair: Pr Cinzia Dal Zotto, Université de Neuchâtel
Paper 84. Cinzia Dal Zotto, Artificial versus emotional intelligence in organizations: what opportunities and risks for human resource management ?
Paper 64. Roberta Pinna, Matteo Trombin, Eleonora Veglianti and Marta Musso. Customized Artificial Intelligence for Talent Recruiting: A bias-free tool?
Paper 82. Teresina Torre and Daria Sarti. May Big Data change Human resources management? Which conditions for success?
Paper 47. Amal Dabbous, Karine Aoun Barakat and May Merhej Sayegh. Enabling Organizational Use of Artificial Intelligence Based on Employees’ Perceptions
Plenary Keynote Session
Session co-chair: Pr. Michel Philippart and Pr. Samuel Fosso-Wamba, conference co-chairs
Keynote speaker: Pr. Zahir Irani, Dean of the Faculty of Management Univ. of Bradford, Editor-in-Chief of J. of Enterprise Information Management Applying Artificial Intelligence for social good: Tackling global Challenges
ICTO future strategy, Ms. Cyrille Comole-Theveniaud
ICTO2020: Challenges and Opportunities
Afternoon Parallel Sessions - 4
Session 4.1 SMART CITY
Session chair: Pr Wesley Palmer, York College, Department of Business and Economics, City University of New York
Paper 6. Ange Manuela Ngono, Samuel Fosso Wamba and Jean Robert Kala Kamdjoug. Impact of Smart City Applications on Citizen Life and City Performance
Paper 61. Imed Ben Nasr, Wissal Ben Arfi, Yousra Hallem and Zahir Yanat. The adoption of a managerial innovation and its impact on the company's performance: The case of collaborative work
Paper 49. Deepak Shyam, Harish D and Kanupriya P. The Interplay between Artificial Intelligence and Blockchain: Industry Scenario in India
Session 4.2: AI & INNO (2)
Session chair: Pr Teresina Torre, University of Genova
Paper 8. Tetsuo Noda, Hao Wang and Li Zhang. Sharing Economy and Sustainable Development of Local Economy
Paper 5. Coraline Meril, Zine El Abidine Belouahem, Peter Bou Saba and Stefan Brouwers. Persuasive communication at the service of the organization of innovation
Paper 20. Eleonora Veglianti, Elisabetta Magnaghi and Marco De Marco. Assessing Artificial Intelligence in China
Session 4.3 AI&ORGA 3 (MENA-AIS)
Session chair: Pr Abbas Tarhini, President of the MENA-AIS chapter of the AIS
Paper 10. Hessah Alasousi. The Motivational Factors influencing Knowledge Sharing in the Banking Industry in Kuwait
Paper 55. Amal Dabbous and Abbas Tarhini. Circulation of Fake News: An Intelligence-based Threat Analysis Model to assess the Impact on Public Safety
Paper 12. Charbel Chedrawi and Yara Atallah, AISD from a Resource Based View and Isomorphism perspectives: the case of the LAF
Session 5.1 AI social impact
Session chair: Pr Sam Zaza, Middle Tennessee State University, USA
Paper 73. Antoine Harfouche. Artificial Intelligence in Agriculture: How can it help to meet the UN2030 sustainable development goals agenda?
Paper 77. Wesley Palmer. e-Business Mixed Model: An Entwined of Information Technology and Entrepreneurship
Paper 79. Doriane Micaela Andeme Bikoro. Security Aspect around Artificial Intelligence: a Literature Review
Session 5.2 AI, Org & CSR
Session chair: Pr Elie Nasr, Director of Computer science department of the American University of Science and Technology
Paper 3. Bader Obeidat, Sura Altheeb, Ali Tarhini, Ra'Ed Masa'Deh and Ali Al-Badi. Reviewing the Literature of Internal Corporate Social Responsibility on Job Satisfaction
Paper 9. Hafiz Imtiaz Ahmad and Khaled Aljifri. Corporate Sustainability and Value
Paper 39. Diane Grimminger and Elizabeth Abou Samra. From the exploitation of data analytics to redefining the strategy of the company: a comparison between 3 companies
Session 5.3 AI & Orga (4)
Session chair: Pr Rolande Marciniak, University Paris Nanterre
Paper 26. Charbel Chedrawi, Bachir El Zoghbi and Nahil Kazoun, From Service Dominant Logic (SDL) to Value Dominant Logic (VDL): A Conceptual Model applied to the Cloud Computing era
Paper 41. Rolande Marciniak, Antoine Harfouche, and Bernard Quinio, The role of Artificial Intelligence in the dynamic evolution of organizational infrastructure
Paper 78. Michel Philippart. Implementing Digital Transformation: Leadership beyond the technology
Closing session
ICTO2019 Conference co-chair Pr Michel Philippart : Conclusion of ICTO2019
President ICTO alliance: What has been done, what is still to be done
President-Elect: The future of ICTO
Pr. Charbel Chedrawi, Past President: Our values, our link, our future
Pr. Abbas Tarhini, President of MENA-AIS: The past, present, and the future of the MENA-AIS
Pr. Antoine Harfouche: Welcome to ICTO2020